The Mr. Food Broadcasting Division began by producing the nationally syndicated Mr. Food television news segment, distributed by CBS Television Distribution and continues to do so today with the evolution of the Mr. Food Test Kitchen. Over the years they have produced over six thousand segments both in-studio and on-location; with a daily viewership of 4.5 million viewers coast to coast
Beyond producing the Mr. Food Test Kitchen segments, this division is a well-respected source for creating food-related videos for a variety of multi-media venues from trade associations, food and product manufacturers as well as for marketing and PR agencies.
So whether you need b-roll or require how-to make a cinnamon roll videos, make sure you check with our team first. We promise we’ll satisfy your appetite for whatever projects you have cooking.
The nationally syndicated Mr. Food Test Kitchen 90 second daily news television segment engages viewers to tune in to their local news stations each day. As with sports and weather, fans look forward to their daily dose of the long-running, popular segment which always ends with the familiar tagline: “OOH IT’S SO GOOD!!”
Whether exploring a Florida cornfield, learning the secrets to making the perfect Irish coffee from the source in Ireland, or showing how real New York cheesecakes are made, Mr. Food segments take viewers behind the scenes wherever the action may be; locally, across the country or around the world. The segments offer up-to-the-minute stories on kitchen helpers from foods to gadgets. They are often enhanced with unique celebrity guest appearances, that have included Mickey Mouse, a NASA Space Shuttle Astronaut, the great-grandson of Charles Dickens, the Harlem Globetrotters, celebrity chefs, and even a former Miss America to name but a few!
It’s no wonder that the Mr. Food Test Kitchen television segment has maintained its status as the longest-running food-themed segment in U.S. television history. It could be because the brand is representative of America’s true eating habits – never being swayed by fads, and always remaining true to its founding philosophy and wide ranging national audience. Our analytical approach to real-time data along with our social media engagement allows us to connect with our audience in a relevant and timely manner.
Nationally Recognized, Locally Embraced
Airing in more than 100 television markets, the Mr. Food Test Kitchen television segment is nationally syndicated by CBS Television Distribution, with about 4.5 million viewers tuning in daily via local network news.
With our vast experience in television food production, our broadcast division also offers a variety of services to meet your video production needs. For more information visit our Creative Services page.
Either way, we guarantee lots of…“OOH IT’S SO GOOD!!®“
Information for TV Affiliates
If you would like more information about adding the Mr. Food Test Kitchen segment to your news programming, please contact:
- CBS Television Distribution Sales Representative
- Steve Ginsburg: firstname.lastname@example.org